Cub Scout Recruitment

The essential foundation to the Boy Scout program, Cub Scouts offers an outdoor and educational program that allows boys to socialize, work in teams, broaden their educational experience, and understand the value of physical fitness and responsibility.

By joining Cub Scouts, Scouts have taken their first step on the Scouting trail.  Cub Scout Recruitment is important – statistics have found that those who stay in Cub Scouts tend to stick with Scouting and display good character traits as they get older.

A year-long effort, Silicon Valley Monterey Bay Council has two main recruitment campaigns – Spring and Fall Recruitment.  Packs are encouraged to recruit new families during Spring and Fall so they can take part in the Scouting activities.


2015 Fall Recruitment Campaign – Rocket Into Scouting

Cub Scout Recruitment is a major event at which Cub Scout-age boys are invited to join their neighborhood Cub Scout pack. Boys are invited to join your pack at a special recruiting meeting (“Join Night”) through a variety of promotional methods: fliers that are distributed through schools directly to the boys, classroom presentations, booth or display at a school’s open house, posters, school newsletter, social media, and neighborhood advertising with yard signs. At the meeting, parents will receive an overview of the Cub Scout program. Then boys are registered and assigned to dens. The Join Night Meeting is also an excellent opportunity to recruit new adult volunteers.

Rocket Into Scouting

This year’s campaign theme is Rocket Into Scouting. New for 2015, every new cub scout who joins will be invited to the Rocket Launch, where he can build a rocket of his very own and launch it! Launches will be happening all across the Council, so stay tuned to find the location nearest to you.

There are many resources to help you plan your own Rocket Into Scouting recruitment night, including a recruitment night playbook that will give you step by step directions to planning your event. To get started on planning your Rocket Into Scouting recruitment night download the playbook below. Additional ideas and resources are also available on the National – Rocket Into Scouting campaign page.

In addition to the playbook a variety of recruitment promotional items area available. To browse the catalogue and place your order click the link below. Be sure to have your sign-up night information close by before ordering materials.

Fall Recruitment Kickoffs

This July, the council membership committee will be host two Fall Recruitment Kickoffs. At the kickoff you will receive information, training and materials for your Pack to have a great fall recruitment and get more families involved in your Pack

There will be breakout sessions on:

  • Promotion & advertising techniques to market your Pack
  • Conducting effective (and FUN) joining events
  • Recruiting more help
  • Exciting school classroom or lunchtime promotions

Every unit should send a representative, especially any volunteers in your unit who you want to be involved in this years recruitment campaign.

To register please visit our online registration page or contact the council service center at (408) 638-8300.