Marketing Executive

The Silicon Valley Monterey Bay Council, Boy Scouts of America has a fantastic opportunity for a high-performing individual in marketing, communications, and graphic design experience.  The Marketing Executive will serve as project manager, graphic designer, webmaster, provide leadership to the council’s communications (electronic and print) and social media.

If you appreciate effectively collaborating with colleagues and volunteers, excel at graphic design, have strong written and oral communication skills, and have a strong work ethic, we want to hear from you!

Graphic design and writing examples are requested along with resume.  Please email to Debra Moreschini at Debra.Moreschini@scouting.org.

Responsibilities include:

  • Develop integrated marketing campaigns to increase membership and activity attendance.
  • Write and design electronic and print communications.
  • Design promotional materials for print and work with multiple teams to ensure that all marketing materials are consistent with council brand and standards.
  • Serve as project manager working with design and production firms producing marketing materials and videos.
  • Coordinate web development, from design, functionality, and writing content to routine monitoring, maintenance, updating, and troubleshooting.  Suggest, design, and develop features and enhancements appropriate to the needs of the council.
  • Coordinate parent and volunteer communications by working with other departments to optimize and schedule messages for constituents.  Format and send newsletters and emails.  Ensure consistency, quality, and delivery.  Manage communications calendar, list segmentation, and reports.  Research and generate stories for newsletters and other publications.
  • Create, manage and grow presence across social media channels.  Gather and compile social media metrics reports and conduct market and emerging trend research.  Develop and execute strategies for social media that engage the multiple audiences.
  • Assist with photography, videography and editing.
  • Provide assistance with development department including special events and fundraising.

To qualify for this position, the candidate will have:

  • Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, Graphic Design, Web Management, or related field.
  • Experience with Microsoft Office applications.  Proficient in photo editing, graphic design and print layout.  Experience with Adobe Creative Suite (InDesign, Photoshop, and Illustrator).
  • Experience working with Content Management Systems (CMS), Constant Contact or other mass email systems, and basic photography.
  • Exceptional oral and written communication skills, interpersonal and relationship building skills, team-oriented, strong editorial and proof-reading skills, and high level of attention to detail.
  • Ability to self-motivate, multi-task and juggle multiple projects.  Openness to continued learning and enhancement of skills.
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